Database

With advancements in technology your CRM software should be getting easier to use - not harder So what does easy to use CRM software look like in the real estate industry in Below is a list of traits every modern real estate CRM should include for its users nbsp Nil amp Single Data Entry With portal enquiries now able to be captured by the...

Everyone has different needs and wants Some vendors and landlords demand instant updates on the marketing enquiries and inspections on their property Some are happy to wait for a weekly catch up Some agents like to include a whole lot of feedback and visuals into their Owner Reports Some keep it brief and to the point with a summary and some important numbers So...

Want to get your more out of your CRM in and beyond If so the question is - where do we start Do you blow the dust off the existing CRM and get the team and yourself re-trained nbsp Or do you start from scratch with a new and easier to use software solution Either way it s important to concentrate on a few...

The way we work in real estate is vastly different today than what it was years ago The traditional real estate office with its retail shop front window display has been revolutionised with every passing year More and more agencies are moving upstairs into Commercial Office space and allowing staff to work remotely from home and in some instances great distances from the main...

The world has changed Software platforms are now a staple in every industry changing our processes and pushing us to adapt to new schools of thought This has created a divide throughout the Real Estate profession with some agents settling down behind the computer spending the time to leverage their digital database while others cling to their traditions avoiding the office at all costs...

For many areas across Australia the property commentary has now shifted to what is now described as a Buyers Market Buyers now have more properties to choose from and will take decidedly longer to make their decision to purchase What does this mean for agents Agents will now need to improve their services and communication with buyers and provide a more efficient and professional...

An important thing to remember about using a CRM is that it s a tool You ll only ever see return on what you put into it It will only ever amplify the effort that your team is already making While there is a large element of automation if you don t take the time to utilise the CRM and make it part of...

A return on investment ROI is essential to the success of a business nbsp And while having a real estate CRM with a variety of automated features is great you ve got to tie it back to value What outcomes can the CRM deliver that makes it worth your money nbsp Before we dive in check out our YouTube series on real estate CRM...

Part One Why Use A Real Estate CRM In terms of features there are a few key things that you should be looking for The CRM can actually capture Data automatically Portal pushing that is fast and reliable Contact importing from enquiries Email marketing with reporting Brochures Mobile App for agents on the go Automation Automation is key when it comes to effectively managing...

Comparing a CRM to traditional contact database tools like Outlook or Gmail is like comparing apples with oranges They are entirely different even if they both have seeds or in this case contacts A CRM as the name suggests is designed for client relationship management Outlook and Gmail are essentially an email client It doesn t matter where your emails are hosted you can...